The logo has been developed from the leaf and environment motif which encapsulates our mission. The leaf or the ‘agro’ is genitor of Shikhar Chand Alok Jain (SCAJ) which means purity and vitality of growth. The leaf motif radiates synergy into the four directions as a means for future planning and expansion. Curved stems join the four basic operations of finance, management and marketing and sales. These operations are integrated to give the company strength, yet individuality to enable ‘space’ for growth. The four points are highly professional and qualifies inputs that also mean modern management techniques SCAJ brings to bear on its enterprises. Joining the four points will form a circle that is in motion, which keeps the various constituents of SCAJ in harmonious action. The most important aspect of the logo is the red dot which represents our clients and depicts the company’s central focus.